Celebrate the Christmas Season in Downtown New Bern

LUTS 2017 schedule of events

Beary Merry Christmas is a month long event held in Downtown New Bern. Our downtown area is transformed into a Winter Wonderland. There are a number of exciting events planned to enhance your holiday experience. Our signature event “Light Up the Season” kicks off the festivities the day after Thanksgiving with games, crafts, performers and we close one city block and officially welcome Santa as we light up his holiday home in Bear Plaza!

The festivities will continue the next day with our Community Christmas Tree lighting & sledding. With over 2,000 people in attendance last year, many felt the tree was positioned in the perfect location to bring our community together. Santa’s holiday home in Bear Plaza is open Friday through Sunday during the Christmas season allowing children to visit with Santa and have a photo.

Another event within Beary Merry Christmas is Sledding Shopping Sunday. A Sunday afternoon of sledding, activities, cookies and hot chocolate that continue to draws more and more people every year with a food drive and portion of the proceeds benefiting a downtown non-profit, Religious Community Services. Merchants are encouraged to be open on this Sunday afternoon.

Scheduled events continue weekly through Christmas. There is so much to experience for “kids” of all ages!


​Volunteers are needed throughout the season. From helping Santa in the Santa House, to setting up Light up the Season activity booths, to making cookies at the Sledding & Shopping day, and more, WE NEED YOUR HELP!
There are great opportunities for youth and activity groups, and for anyone who enjoys helping with community events - you are sure to have lots of fun!

Click here for Volunteer Responsibilities



An event on the coast but for a great cause! If you love trivia and supporting the youth in our area, get a team together and play! ...

Trivia Bee 2018

March 23, 2018, 6:00pm - March 23, 2018, 8:30pm

Come on out for a fun filled event designed to promote awareness and raise funds for Boys & Girls Clubs of the Coastal Plain! This trivia event will test your knowledge and have you laughing and cheering the entire time! Team of 3: $150.00 Individual Ticket: $50.00 Audience Ticket: $25.00 Please contact Taylor Shannon for information on sponsorships at t.shannon@bgccp.com or 252-222-3007.

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Beary Merry Christmas shared Downtown New Bern, North Carolina's post. ...

ArtWalk Downtown New Bern!! Friday, March 10, 5-8 - all throughout Downtown New Bern.

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Who is going?! A block party that includes live music, hair coloring, nail painting, dancing, photobooths and so much more! Come get inspired at this downtown New Bern event! ...

New Bern Get Your Color On Block Party!

March 22, 2018, 5:00pm - March 22, 2018, 7:00pm

New Bern Get Your Pink On presents New Bern Get Your Color On! The Annual Event that helps promote awareness, hope and a celebration of life for cancer patients, caregivers and survivors! Please join us for speakers, live music, education and other fun activities!

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Beary Merry Christmas is a working partnership between the New Bern Area Chamber of Commerce, Swiss Bear Downtown Development Corporation, City of New Bern, local businesses and volunteers.